Following the successful launch of its Aperitivo range in 2021 with Kinnie Spritz, Kinnie proudly launches its new ready-to-drink addition: Kinnie Rumba, a Kinnie-infused alcoholic aperitivo with natural spiced rum flavourings and 4.0% ABV.
Kinnie Rumba is a spirited blend of Mediterranean zest and Caribbean-Cuban rhythm, a bold aperitivo that invites you to sip, sway, and savour the moment.
Clara Bugeja Jensen, Kinnie Brand Executive commented, “Infused with natural spiced rum flavourings and Kinnie’s unmistakable bittersweet flavour, Kinnie Rumba is the perfect drink for those looking to add a spiced twist to their 0aperitivo moment, whether unwinding after work, celebrating with friends, or embracing the energy of the day or night.”
Kinnie Rumba has a bold, spicy character that suits a broad range of drinking occasions, from relaxed sunset sips to lively social gatherings and its balance of warmth and freshness makes it an all-year-round aperitivo.
“Kinnie has long been known to be an extremely versatile mixer, widely used in cocktails and aperitivos by consumers and bartenders alike. With the Kinnie Aperitivo range we are reimagining the classic Kinnie flavour with an original twist on popular drinks and cocktails,” said Susan Weenink Camilleri, Head of Sales & Marketing.
Kinnie Rumba is ideally served with ice and a wedge of lime. It is available in stores in a 25cl glass bottle and in a convenient 4-pack format. As part of its promotional launch offer, a Kinnie Rumba branded glass will be given to consumers with every 4-pack purchase. This offer is available until stocks last
The Kinnie and Kinnie Aperitivo ranges are produced, marketed and distributed by Simonds Farsons Cisk plc.
