YoHealth have struck a deal with the Malta Premier League to become the title sponsors of top-flight football in Malta, which will now be known as the YoHealth Malta Premier.
This partnership sets a new benchmark in the league’s ongoing journey of
growth and professionalism.
YoHealth is a cutting-edge app designed to promote a healthier lifestyle, rewarding users for staying active while creating real opportunities to monetize physical activity.
Through its innovative platform and products like YoPhone, YoBlog, and YoDoor, YoHealth will engage fans by connecting them directly to the league and its teams.
This will be achieved through exciting giveaways, exclusive prizes, inter-active contests, and other engaging activities, all designed to significantly enhance the overall fan experience.
The Malta Premier is proud to be the choice of top international brands. A clear sign of its growing stature, aligning itself with a vision for a sustainable and successful football product.
In his first reaction, League Chairman and MPL top official Alan Abela said:
“We are delighted to welcome YoHealth as a new sponsor of the Malta Premier. This partnership is a clear reflection of our commitment to align with forward-looking, innovative brands that share our vision for growth and excellence. The agreement will not only provide valuable revenue to support our operations and development but also elevate the league’s visibility through fresh branding and activation opportunities. As we continue to build a stronger, more dynamic league, strategic partnerships such as this one play a vital role.
We look forward to working closely with the Yohealth team to bring added value to our clubs, our fans, and the wider football community”.
Vigen Badalyan, YoHealth Co-Founder, added: “We are excited to announce our partnership with the Malta Premier, a dynamic football league that offers an unparalleled opportunity for YoHealth to establish a strong presence in the Maltese market with our innovative product. Our mission is to promote a healthy lifestyle through active engagement and
interactive communication, and we are confident this partnership will be crucial in achieving that objective by directly connecting with fans and the broader community. We are fully committed to this venture and eager to begin”.
The deal secures YoHealth the naming rights to Malta Premier for 2 seasons.
